Game Producer Resource: » Sales Stats: Gish - $121,000 Sales
Sales Stats: Gish - $121,000 Sales
May 9th, 2007 :: Permalink :: Trackback
Posted in Sales Statistics
Now we have some great information regarding the Gish sales. I asked Josiah Pisciotta from Chronic Logic if he would wish to publish sales stats here, and I’ve also asked some additional questions regarding conversion rate, promotional efforts, retail deals and others. Check out the expanded version of sales stats for Gish.
Title: Gish (Buy - Download)
Developer: Chronic Logic
Released: May 2004
Development time: About 6 months with three developers.
Promotion time: (after release) Josiah: “It took quite a bit of effort for all the promotion, but I am not sure how much because it was an ongoing process that continues to this day. I would say at least 6 months worth of one person working full time.”
Tar ball character:
This is how Josiah commented when I asked how they came up with the idea about a tar ball as the main character:
One of the designers, Edmund came up with the idea for Gish as a ball of tar, I am not sure exactly what inspired him to do so and he no longer works here so I can’t ask him.
Platforms: Windows, OSX and Linux
Development Expenses:
Sounds and music: $3500
Of the $3500 only $500 was paid up front and the rest was a percent of royalties after Gish was released and selling.
Marketing Expenses:
Independent Games Festival (IGF) entry fees: $200.00
Rough estimate of Affiliate and other fees: $2000.00
Total Expenses: $5700.00
The time of the developers and the cost of office space, computers, etc. is not taken into account here.
Downloads & conversion rate: less than 1% (rough guess)
Josiah’s comments:
I don’t have the stats on the demo downloads because they demo gets hosted in a lot of different places online and they are impossible to track, that also makes it impossible to track the conversion rate, but I suspect it is not very good, less then 1% but that is just a guess.
Sales from chroniclogic.com per year:
2004: 2587
2005: 1335
2006: 449
2007: 140 (through April)
Misc others sales: 10
Total Sales: 4521
Price: $19.95 USD
SWREG (Credit card orders): $79543.98
PayPal: $1436.86
Manual orders (checks, cash, money orders): $195.48
Approximate net sales from chroniclogic.com: $81176.32
Total income from other sites: $6212.04
(Garage Games, Reflexive Arcade, Linspire, Totalgaming.net and Manifesto games)
IGF Prize winnings: $16000.00
Total Retail publishing: $17539.71
(Germany, Switzerland, Austria, Russian, Singapore and Malaysia)
Retail deal comments:
As for the retail publishing, they contacted us except for the Germany, Switzerland and Austrian company. We had already worked with them (Halycon Media) with our Bridge Building game and we were happy with their work publishing it so we went to them with Gish as well.
Approximate total income: $121,000 USD
